Leads go cold in a queue
By the time an agent calls back, the applicant has already applied somewhere else. The click was paid for; the outcome went to a competitor.
Decision engine for lending and debt-advice funnels
Where leads
find their way.
LenderKart scores every enquiry, calls your lender panel in priority order and routes each applicant to the offer most likely to convert. In under a second, with nothing hidden from you.
- from submit to matched offer
- < 1sfrom submit to matched offer
- engine uptime
- 99.99%engine uptime
- lead to loan, fully automated
- 6 stepslead to loan, fully automated
- compliant by design
- GDPRcompliant by design
The leak
Every lead you fail to route is revenue you have already paid for.
One lender, one answer
A single hard-coded integration means a single decline. No fallback, no second offer, no reason for the applicant to stay on your site.
No line of sight
Without partner-level data you cannot tell which lender actually converts, so ad spend keeps flowing to the funnel that leaks hardest.
How it works
From enquiry to loan offer, in six automated moves.
Full control over your partners, your lead flow and your analytics, in one platform you can actually see into.
- 01
Capture
Applicants fill in the form on your marketing site. Nothing changes about the front end you already run.
- 02
Decide
The engine reads every input against your rules and scoring, then picks the lender most likely to say yes to that profile.
- 03
Call
Lender APIs are called in the priority order you set, live, while the applicant is still on the page.
- 04
Fall through
No offer from the first partner? The engine moves to the next one automatically, or forwards the lead rather than dropping it.
- 05
Redirect
The applicant lands on a matched offer page with no break in the journey and no dead end.
- 06
Sync
The lead is pushed to your CRM and your partners' CRMs at the same moment, with the full decision trail attached.
The engine, explained
Inbound leads are data, not faces.
No hunches, no inbox triage, no agent guessing which lender to try first. Just consistent decisions, made against the same rules every time, using the context that actually predicts an approval.
Why LenderKart
Built for the agencies that cannot afford a bad handover.
Security, compliance and reliability sit at the core, so your leads are processed with precision and your partnerships stay profitable.
Enterprise-grade security and compliance
Applicant data is encrypted in transit and at rest, handled under GDPR, and never leaves the systems you have approved.
Proven with leading UK lenders
Already routing live traffic for established debt consolidation firms, against real lender panels and real approval criteria.
99.99% uptime, sub-second decisions
The engine decides while the applicant is still watching the spinner. Campaigns do not pause because a partner is slow.
Full transparency, no black box
You see every decision and control which partners are enabled, prioritised or switched off. Change the panel yourself, in seconds.
Dedicated onboarding and support
We integrate alongside your team rather than handing over a login, so the funnel earns from the first week rather than the first quarter.
Full-service setup
Need the whole funnel, not just the engine?
We do not only hand over software. We build the entire lead-to-loan funnel around it, so you go live fast rather than spending a quarter wiring things together.
Talk through your setupMarketing site and funnel
Designed and built for the enquiry you actually want, not a template with your logo dropped in.
Decision engine integration
Rules, scoring and the lender panel configured around your commercials and your approval data.
CRM and partner management
Every lead, decision and handover in one place, wired to the systems your agents and partners already use.
On the ground
We took the engine to Web Summit.
LenderKart exhibited on the Alpha track at Web Summit Vancouver, stand A3-17, under Fintech and financial services. Days of showing lenders, agencies and founders exactly how the routing works, with no slide deck between them and the product.
Let’s talk
Book an intro call today.
Every agency has a different panel, different commercials and a different definition of a good lead. Pick a 15-minute slot and we will show you how the engine would route yours.
Prefer email? aanand@lenderkart.com